Research and simple web tools for golf. A lab where we pursue the science behind the game.
The shortest path from where you are to where you want to be is driven by data, not guesswork.
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A fade isn’t “short”—it’s predictable. You can plan for it.
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Don’t short side. Missing to the fat side is the strongest attack, backed by probability.
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If your up-and-down odds drop below 40%, stop aiming at the pin. Aim for the center of the green.
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Environment affects distance more than many realize—often more than a small swing change.
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Stock distance—the yardage you can rely on—is the foundation of score strategy.
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Two seconds of stillness can define your putt.
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Dispersion parameters by distance drive the accuracy of any physics engine.
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Choose your putter in the space between data and feel.
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The fastest way to lower your score is through game management, not swing overhaul.
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When attention moves outside the body, the brain shifts the motor system into autopilot.
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Whether the putt drops is largely decided before the stroke—by the brain’s readiness.
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A few degrees of angle change produce large shifts in distance and spin.
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A pretty swing does not guarantee a better score.
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38,000+ courses worldwide (18-hole equivalent). USA leads; Japan ranks #1 in Asia.
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Focused on lowering your score. EV/SG, environmental data, and PDF export set us apart.
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Golf is a sport where most never meet strategy. Tech vs. strategy balance is key to breaking through.
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No truly skilled golfer is a dumb person who doesn't think.
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Most of your fee goes to maintenance, facilities, and debt. Profit margins are slim.
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Go fast digitally, go deep analog. Drop the GPS, pick up a pencil. That’s the shortest path to getting better.
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Prior notes OK, real-time data NG. One wrong tap on your phone can be a breach.
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